Data protection declarationWelcome to our website!
We attach maximum importance to protecting your data and safeguarding your privacy. Therefore, we provide information below regarding collection and use of personal data while using our website.
Anonymous data collection
You can visit our websites without having to provide any personal details. We do not save any personal data in this connection. In order to improve our offer, we evaluate only the statistical data, which does not allow any inference of your personal details.
Collection and processing while using the contact form
When using the contact form, we collect personal data (particulars of personal or objective relationships of a particular or definable natural person) only within the scope provided by you. We use your email address only for processing your request. Your data is deleted subsequently if you do not approve of the further processing and use.
Data collection while writing a comment
We collect personal data within the scope of your comments on an article or contribution only in the scope as notified by you.
While publishing your comment, the email address specified by you is not published, but only the name notified by you.
Collection, processing and use of personal data
We collect personal data (particulars of personal or objective relationships of a particular or definable natural person) only within the scope provided by you.
Your personal data is processed and used for completing and processing your order and also for processing your requests.
After the contract is processed completely, all the personal data is first saved taking into account the retention periods under fiscal and commercial law and then deleted after the expiry of the deadline, if you have not approved of the further processing and use.
We additionally refer to the following:
We use the Käufersiegel rating system. According to your order, we would like to request you to rate your purchase from us and comment on it. For this purpose, we will contact you within the scope of the order processing, whereby we will make use of the technical system of the supplier of the Käufersiegel rating tool, Händlerbund Management AG, Torgauer Straße 233 B, 04347 Leipzig, within the scope of order data processing. Your email address will only be used for this purpose here and not for any further use in particular and will also not be forwarded to other third parties. The personal data saved in this context in the technical system of the Käufersiegel rating system is deleted 3 months after the product delivery recorded for the rating.
Forwarding personal data
Your data is not forwarded to third parties without your explicit consent. Only our service partners, which we require for handling the contractual relationship, are excluded from this. In these cases, we strictly adhere to the specifications of the Federal Data Protection Act. The scope of the data transfer is restricted to a minimum.
Our websites use so-called cookies at several places. Cookies are small text files, which are stored on your computer and which your browser saves. They help to make our offer more user-friendly, effective and reliable. In addition, cookies allow our systems to identify your browser and offer you services. Cookies do no contain any personal data.
Using Google Adwords conversion tracking
We use the online advertising service “Google AdWords” and conversion tracking within the scope of Google AdWords. Google Conversion Tracking is an analysis service of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”).
If you click an advertisement run by Google, a cookie for the conversion tracking is saved on your computer. These cookies have a limited validity, do not contain any personal data and thus do not help in personal identification.
If you visit specific webpages of our website and the cookie has not yet expired, Google and we can identify that you have clicked on the advertisement and were forwarded to this page.
Every Google AdWords customer receives a different cookie. Thus, there is no option that cookies can be tracked via the websites of AdWords customers.
The information that is obtained with the help of the conversion cookie helps to generate conversion statistics for AdWords customers, who have decided on conversion tracking. Here, the customers find out about the total number of users who have clicked on their advertisement and were forwarded to a site provided with a conversion tracking tag. You however do not receive any information which can be used to identify users personally.
If you do not wish to take part in the tracking, you can disagree to this use by not installing the cookies through a corresponding setting of your browser software (deactivation option). You are then not included in the conversion tracking statistics.
For additional information as well as for the data protection declaration, please visit: http://www.google.de/policies/privacy/
Use of Google Analytics
This website uses Google Analytics, a web analysis service by Google Inc. („Google“). Google Analytics uses so-called “cookies”, text files, which are saved on your computer and which allow analysing the use of the website by you. The information generated by the cookie about your usage of this website is generally transferred to a Google server in USA and saved there. If IP anonymisation is activated on this website, your IP address is however abbreviated by Google in advance within the member states of the European Union or in other contracting states of the Treaty on the European Economic Area. The complete IP address is transferred to a Google server in USA and abbreviated there only in exceptional cases. Google shall use this information on behalf of the operator of this website to evaluate your website use, to compile reports about the website activities and to provide additional services associated with the website use and Internet use as against the website operator. The IP addressed transferred from your browser within the scope of Google Analytics is not consolidated with the other data by Google. You can prevent cookies from being saved through a corresponding setting of your browser software; however, we would like to bring to your attention that you may not be able to use all the functions of this website entirely in this case. In addition, you can prevent the recording of data (including your IP address) generated by the cookie and based on your website use in Google as well as the processing of this data by Google by downloading the browser plug-in available on the following link and installing it [http://tools.google.com/dlpage/gaoptout?hl=de].
Use of LiveZilla
Data for marketing and optimisation purposes is collected and saved on these webpages using the technologies of LiveZilla GmbH (www.livezilla.net). User profiles can be created from this data under a pseudonym. Cookies can be used here. Cookies involve small text files, which are locally saved in the cache of the Internet browser of the user visiting the webpages. Cookies allow the identification of the Internet browser. Without an explicit approval by the relevant person, the data collected with the LiveZilla Technologies is not used to personally identify the visitors of this website and is not merged with the personal data of the carrier of the pseudonym. The data collection and saving can always be objected to with future effect.
Using Facebook plugins
Plugins of the social network facebook.com, which is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”), are used on these webpages.
If you invoke webpages of our Internet presence, which are provided with such a plugin, a link is established with the Facebook servers and the plugin is displayed on the webpage through a notification to your browser. Which of our webpages you have visited is transmitted to the Facebook server. If you are logged in on Facebook, Facebook allocates this information to your personal Facebook user account. When using the plugin functions (e.g. clicking the “Like” button, entering a comment), even this information is allocated to your Facebook account, which you can only prevent by logging out before using the plugin. If you do not want Facebook to assign all acquired information to your Facebook profile immediately, you must either log out of your account before visiting our site or must use add-on provided by Facebook for your browser http://webgraph.com/resources/facebookblocker/. In this manner, you can block the loading of Facebook plugins. Other information about the collection and usage of the data by Facebook, about your relevant rights and options for protecting your privacy can be found in the Data Protection information of Facebook.
Using the Google “+1” button
On these webpages, the “+1” button of the social network Google Plus of Google Inc., 1600 Amphitheatre Parkway, Mountain View, California, 94043 USA, (hereafter referred to as “Google”) is used. If you invoke a webpage of our Internet presence, which is provided with the “+1” button, a link is established with the Google servers in the USA, and the button is displayed on the Internet page through a notification to your browser. Here, your IP address as well as the information, as to which of our Internet sites you have visited, is forwarded to the Google server. This is independent of whether you have registered with or are logged in on Google Plus. Data is transferred even in case of users who are not registered or logged in on these sites. The “+1” button is not used to record your visits on the Internet. When displaying a “+1” button, Google does not permanently log your browser history and also does not analyse your visit to a page with “+1” button in another manner. Google saves the data of your visit for about two weeks for system maintenance and troubleshooting purposes. However, this data is not structured as per the individual profiles, user names or URLs, and is also not forwarded to us.
Moreover, if you are a member of Google Plus, and if your are logged in on Google Plus during the period in which you use the plugin, the information collected about your website visit is linked to your Google Plus Account and disclosed to other users. Even in case of interactions, which are possible with various Google plugins, the corresponding information about you is collected and transmitted to Google and stored there. For an overview of the different types of Google plugins, log on to:
If you have made your profile publically accessible in the Google Plus settings, your “+1” can be superimposed by Google as information together with your profile names and your photo in Google services, e.g. in search results or in your Google profile, or at other places on websites and advertisements on the Internet. If you do not want Google to allocate the collected information directly to your Google Plus profile, you must first log out of Google Plus before visiting our site.
Other information about the collection and usage of the data by Google, about your relevant rights and options for protecting your privacy can be found in the Data Protection information of Google: www.google.com/intl/de/+/policy/+1button.html.
You have an option to prevent downloading Google plugins by installing corresponding add-ons in your browser.
Using Twitter plugins
The functions of the Twitter service are integrated on our website.
Twitter is a social media portal of the company Twitter Inc.,795 Folsom St., Suite 600, San Francisco, CA 94107, (USA).
We use Twitter plugins. If you invoke a corresponding website that has such a plugin, the data is exchanged with the Twitter servers located in the USA.
Even in case of interactions, which are possible with various Twitter plugins, the corresponding information about you is collected and transmitted to Twitter and stored there.
Moreover, if you are a member of Twitter, and if your are logged in on Twitter during the period in which you use the plugin, the information collected about your website visit is linked to your Twitter account and disclosed to other users.
If you do not wish that Twitter links and combines the information with the data of your Twitter account, you must log out from Twitter before visiting our website.
Log on to https://twitter.com/privacy for more information on the collection and use of data through Twitter.
Information, correction, blocking and deletion of data
At all times, you have the right to free information about your saved data as well as the right to correction, deletion and blocking of the same. Please contact us if required. You will find the contact details in our Legal Notice.